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Hispanic Business, News Report
- By Derek Reveron
- March 30, 2007
Over the next decade, retiring baby boomers should
create an abundance of openings for ambitious Hispanic women and other
minorities seeking high-profile management positions. Companies will
have no choice – hire more minorities and women to fill slots vacated by
boomers, or face a severe worker shortage, according to demographers and
workplace consultants.
- It's an opportunity that will allow other Hispanic women to follow
in the footsteps of the members of this year's Hispanic Business Elite
Women list and reach the heights of our five finalists for Woman of
the Year.
"So many management and executive positions have been dominated by
white males over 50. Because that segment will be retiring in
significant numbers, it will create a vacuum that will pull in a lot
of talented women and minorities," says Rick Miners, an executive
search and outplacement consultant and co-author of the business best
seller "Don't Retire, Rewire!" "There are already employee shortages
in health care, defense, and the federal government, and utilities,
energy, gas, and oil. And they will get worse."
The severity of the shortage will depend on how many boomers choose to
continue working past retirement age. Many companies are adopting
policies to help their best older employees continue to work at least
part time. But the sheer size of the Boomer Nation makes a shortage
inevitable, experts predict.
Baby boomers are the 76 million Americans born between 1946 and 1964.
The oldest boomers began turning 60 in 2006. More than 40 percent of
the U.S. work force will reach retirement age by 2010, according to
the U.S. Bureau of Labor Statistics (BLS). Meanwhile, Hispanics
account for 14 percent of the U.S. population and make up 40 percent
of its labor force growth. Both figures will continue to rise
dramatically, according to the bureau.
ALL SIGNS ARE GO?
Other demographic trends bode well for Hispanic women getting their
share of boomer vacancies: The percentage of Hispanic females in the
workforce will increase from 55.3 percent in 2005 to 60.5 in 2020,
according to BLS figures. Meanwhile, the bureau says the percentage
for Hispanic men will decline from 80.1 percent to 76.9. The
participation rates for white men will drop from 72.9 to 69.4, and
decline slightly for white women from 59.5 to 58.8.
Such trends could help increase the number of Hispanic female
candidates for top corporate executive slots.
That number has nowhere to go but up, says Virginia Clarke, a partner
with the Spencer Stuart executive search firm and head of its
diversity practice. "I can think of only a handful of [Hispanic] women
who are in very senior executive roles at major companies," she says.
"I'm having a hard time thinking of 25 or 30. It's consistent with
what you see for African-American and Asian women. It's a very slow
ascension to the top."?
However, she adds, more prominent Hispanic women who own businesses
and have top positions in academia and with community development
organizations are being considered for corporate boards. Hispanic men
account for most of the 70 Hispanics who hold the 100 board seats
among Fortune 500 companies, according to the HispanTelligence®
January 2007 Boardroom Elite report. There were 67 Hispanics on 96
seats in 2006, and 69 on 95 seats in 2005.?
Hispanic women also lag in their representation in management ranks.
About 27 percent of Hispanic women work in management, professional,
and related occupations compared with 30 percent of African-American
women, 39 percent of white women and 45 percent of Asian women,
according to the BLS.
The baby boom talent drain could motivate more companies to recruit
Hispanic women into management.
CAN ATTITUDES CHANGE?
Executive recruiters and diversity consultants say it's not clear
whether the worker shortage will help change attitudes that have
hindered the advancement of Hispanic female managers to executive
suites.
Despite the coming shortage, moving beyond small numbers of Hispanic
women in white male-dominated areas such as investment banking,
engineering, and computer science will be difficult, says Audra
Bohanon, vice-president of Diversity Practices for Novations Group, an
organizational development and training consultancy. Consumer product
and packaged goods are likely to be among the industries that hire and
promote Hispanics most aggressively because they have a fast-growing
Hispanic consumer base, she observes. Some prominent Hispanic
companies and organizational leaders say they are optimistic, although
roadblocks remain.
"Some people call it the glass ceiling. Some people call it the marble
ceiling. Whatever ceiling it is, it's still there," says Marisa
Rivera-Albert, president of the Arlington, Virginia-based National
Hispana Leadership Institute, a nonprofit organization dedicated to
leadership development of Hispanic women. "However, when I look at the
demographics, and I look at corporate America and the government
sector, I see nothing but great opportunities for Latinas. It's a
combination of Latinas being prepared, and employers being prepared
for Latinas."?
RE-ALIGNMENT TAKING PLACE?
Another prominent Hispanic woman observes that discrimination still
exists but is gradually receding.?
"Certainly, Latin women of my generation faced real discrimination in
a work population that was primarily white," says Maria Otero,
president and CEO of Boston-based ACCION International, the world's
leading micro-lending organization for poor, self-employed women and
men. "Today you don't have as much of that. There is a realignment
taking place in society, especially as we have more role models for
Latinas."?
Sofia Adrogue, a lawyer with Looper Reed & McGraw in Houston, says
young Hispanic women set to fill baby boomer management shoes should
not dwell on whether they face prejudice. She is the only female
partner among 60 lawyers in her firm, and she is one of 900 Hispanic
lawyers among 19,500 in her county, according to a recent study by
local bar associations.
"If you want to survive and flourish, how much time do you want to
waste wondering if you aren't [advancing in your profession] because
you weren't born in this country or your last name is difficult to
pronounce?" she says.?
Hispanic women say that education is a key to increasing the number of
them who will replace retiring boomer managers. Between 2000 and 2004,
the number of Hispanic women entering college increased 22 percent,
according to the Chronicle of Higher Education Almanac. Other
increases were 16 percent for Hispanic men, 9.5 percent for white
women and 16 percent for Hispanic men.
"I see more and more Latinas going to college, staying in college, and
going into graduate school," says Victoria Rodriguez, vice-provost at
the University of Texas at Austin. "That's important because
employment, earning potential, and advancement are tied to education."
More Latinas are acquiring advanced degrees, says Ms. Otero. "The
pipeline is being filled by savvy Latin women who operate effectively
in two cultures, which gives them a big advantage in a global
economy."?
BICULTURAL? BUY NOW!
According to a recent poll by Careerbuilder.com, half of employers
recruit bilingual workers and those who speak English and Spanish are
in the highest demand. Ten percent of employers say they recruit
Hispanics more aggressively than other minorities, the poll revealed.
Many companies will begin recruiting Hispanic managers out of
necessity, says Rep. Hilda Solis, (D-CA).
"Over the next five years Hispanic purchasing power will go up to $1.2
trillion. Companies have to have individuals who know how to attract
and work with that market. Who better to do that than Latinas?" she
says. "I see big corporations actively seeking Hispanic input. And I
see an effort by Washington lobbyists to seek Latinas and Latinos."
Hispanics account for seven of the 87 women in Congress. Rep. Nydia
Velazquez, (D-NY), chair of the Small Business Committee and the
longest-serving Hispanic woman, is the only one who heads a committee,
the Energy and Commerce Committee. The numbers will improve as more
Hispanic women enter politics, Representative Solis says. "We are
seeing more Latinas elected to public office on the state and local
levels, including school boards and water boards and other bodies,"
she says.
Experts point to one possible downside to the ascension of Hispanics:
African-Americans, formerly the nation's largest minority, may feel
that they are being overlooked. "I think that will be an issue, but it
will diminish because of the need for all minority workers," Mr.
Miners says.
Adds Ms. Bohanon: "In the end, African-Americans and Hispanics will
both lose if that happens. Neither group will get where it wants to
go, which is proportionate representation at all levels of
organizations."
- __________________________________________________
- New American Media article at:
http://news.newamericamedia.org/news/view_article.html?article_id=fd947187cb1f673d2cc0c83cd7758d7f
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